Informational in the database is always changeable and is becoming obsolete ( changing addresses, contact numbers, employee) thus gradually loses its value. The process of regular updating the databases will help to cope with the given problems. Updating of the given problems. Updating of the database is the confirmation of the available information and receiving all the additional information data about the current or potential customers.

Updated client database – is:

• providing the profound renewed information in a short period of time
• collecting and organizing all the necessary information to enlarge the database
• searching the potential customers by means of call center in accordance with your scenario
• improving the quality of mailing based on the database in order to save costs by minimizing returns
• arranging the existing database in electronic form

The given information is immediately stored in a specifically created database in convenient format.

The procedure of updating databases relieves your personnel from extra work to validate customer of your company is stimulated by enriching databases with valuable information.